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The Absolut Company Site

When the Absolut Company was acquired by Pernod Ricard, the Swedish company site needed a complete rebrand. New brands, new markets and a new corporate culture posed an interesting challenge – how to bring Absolut into the world of Ricard Pernod without losing the originality that made the vodka a modern icon.

Created a concept that would fit in with Pernod Ricard's "Elevate Social Moments". Wrote all copy and mapped out all navigation. The site was used with only minor changes for six years. 

Steve Strid
Stockholm, Sweden
Valencia, Spain

+46 708 79 64 60